Hafawah is a hospitality and tourism initiative developed for the Saudi Ministry of Tourism, designed to reshape the way visitors experience the Kingdom.
Built on the principles of warmth, culture, and innovation, the project provides a seamless welcome journey that combines tradition with modern technology, ensuring every traveler feels valued and connected from the moment they arrive.
The Hafawah Project aims to deliver personalized welcome packs and services that showcase the richness of Saudi heritage while ensuring every visitor enjoys seamless connectivity through free SIM cards and intuitive digital platforms.
It seeks to enhance engagement by offering interactive maps, cultural guides, and exclusive offers that bring the Kingdom’s destinations closer to every traveler.
the project supports Vision 2030 by driving tourism growth, elevating Saudi Arabia’s global image, and creating long-lasting positive impressions that transform each visit into an unforgettable journey.
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Rehana Plaza, Building C, Zahraa Al Maadi, Cairo Governorate 11728
